Sales Center for Denver’s Tallest Residential Building Opens

1401 Lawrence sales center open for tours and private events

Located at 1401 Lawrence St., the 51-story condominium tower will have 145-planned residential suites ranging in size from 1,200 to 7,400 sq ft. The recently opened sales center is attached to a model of a suite that will be available in the new building.

Photo courtesy of Great Gulf Group

Toronto-based Great Gulf Group has announced the official opening of the sales center for Denver’s tallest residential building, 1401 Lawrence. The 6,000-sq-ft center is open by appointment and for private events.

The building is located onsite at the corner of 14th and Lawrence and offers a full-scale, 2,500-sq-ft unit with an adjoining sales center. An architectural model and interactive computer screens allow potential buyers to view floor plans ranging in size from 1,200 to 7,400 sq ft, and experience the 51-story building’s views.

“Since we purchased the site in January 2006, we’ve been anxious to bring Great Gulf’s unique design perspective to Denver,” said Gary Switzer, executive vice president of Great Gulf Homes. “The sales center gives both our potential buyers and the city a taste of what is to come.”

In June 2007, Great Gulf announced a unique partnership with world-renowned glass artist Dale Chihuly. He will create artwork to be featured in the public spaces, including the lobby, lounges and private dining room. His works also will appear on the rooftop garden and in unlikely spaces such as building elevators and hallways.

The model is a suite replica down to the smallest detail, including three terrace gardens. Designed by international designer Anna Simone, it includes an entertainment area, fireplace and even a 10- by 22-ft outdoor patio. The kitchen is fully operational with Italian-made Dada cabinets, Sub-Zero refrigerators and display space. Simone also designed built-in furniture throughout the model, including the master bedroom suite.

In conjunction with the sales center opening, Great Gulf is accepting contracts on its units. The $165-million project will include up to 145 completed units and a 25,000-sq-ft amenity floor featuring a state-of-the-art fitness center, his and hers changing and steam rooms, a media room and two fully furnished guest suites. The roof of the sixth floor will feature a rooftop garden with views of the Rockies and an infinity pool designed by Janet Rosenberg & Associates Landscape Architects.

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